We are excited to announce the opening of a new sales office in Barcelona, Spain. Establishing a permanent base of operations in Europe is a key component of our global growth strategy and is expected to increase our lead over the opposition in the race to service global customers.
Mechanix Wear EMEA, S.L. will be the new legal entity and will service Europe, the Middle East and Africa. It will allow us to provide a broader array of products and a significantly higher level of customer service thanks to a greatly improved, regionally based sales and support team.
Customers in Europe, the Middle East and Africa should see almost immediate improvements in product supply, logistics and customer service as well as sales and marketing support thanks to a larger team of focused, Mechanix Wear professionals, working within the same time zone.
The Spanish office will also be supported by the existing warehouse facility in the Netherlands. It is the latest component in the high-speed expansion of Mechanix Wear that includes a new warehouse for the Asia-Pacific market, offices in Australia, and a 2nd US warehouse and distribution center to meet demand and improve logistics both domestically and internationally.
“We’re incredibly excited about the global expansion and are breathless at the speed it’s all happening,” said Michael Hale, CEO. “It’s a big undertaking for the company but we’re bursting at the seams with great product and end-user demand, combined with need to more efficiently reach and support our customers around the world. The new Spanish office will more effectively service Europe, the Middle East and Africa and that’s great news for all our loyal customers in those regions.”